Introducing the productivity pouch.
A superior nicotine alternative designed to support mood and focus.
- Launching 2025
- Launching 2025
- Launching 2025
- Launching 2025
- Launching 2025
- Launching 2025
- Launching 2025
- Launching 2025
- Launching 2025
Graduate from nicotine.
The worlds first nicotine alternative designed for how you use it,
to stay focused and be more productive.


What’s the hype?
Allow us to introduce ourselves.
William Hicks
CEO & Co-Founder, Magic Mind
Austin Hopkins
Action Sports Cinematographer
What makes us better.
Some products are designed for frat bros, our products are designed for you.
Features | others | |
---|---|---|
FUNCTIONAL INGREDIENTS | Sett contains a clinical dose of L-theanine which is known for its cognitive and stress reducing benefits. | Does not contain any added supplements |
BACKED BY EXPERTS | Developed by our scientific advisory board made up of credentialed experts in human performance. | Absolutely not. |
FLAVORING | Naturally sweetened. | Artificially sweetened. |
RELEASE | Hits smooth and lasts longer. | Dry pouches hit hard and fade fast. |
LABEL TRANSPARENCY | All of our ingredients are clearly listed. | Look at your puck, it is incredibly vague. |
THIRD PARTY TESTED | Third party tested for label accuracy by Informed Sport. | No third party testing. |
FUNCTIONAL INGREDIENTS
Sett contains a clinical dose of L-theanine which is known for its cognitive and stress reducing benefits.
others
Does not contain any added supplements
BACKED BY EXPERTS
Developed by our scientific advisory board made up of credentialed experts in human performance.
others
Absolutely not.
FLAVORING
Naturally sweetened.
others
Artificially sweetened.
RELEASE
Hits smooth and lasts longer.
others
Dry pouches hit hard and fade fast.
LABEL TRANSPARENCY
All of our ingredients are clearly listed.
others
Look at your puck, it is incredibly vague.
THIRD PARTY TESTED
Third party tested for label accuracy by Informed Sport.
others
No third party testing.

Score early access!
Until we launch in 2025 we are invite only. Join the waitlist to get early access.
What is Ceretine?
-
What is it?
Ceretine is a proprietary ingredient which is structurally similar yet chemically distinct from nicotine. It is designed to deliver similar effects to nicotine, as verified through receptor binding studies.
Ceretine is a proprietary ingredient which is structurally similar yet chemically distinct from nicotine. It is designed to deliver similar effects to nicotine, as verified through receptor binding studies.
-
How it works?
Ceretine supports a state of focus and alertness by promoting dopamine and acetylcholine production - thus providing a similar sensation and satisfaction to that of nicotine.
Ceretine supports a state of focus and alertness by promoting dopamine and acetylcholine production - thus providing a similar sensation and satisfaction to that of nicotine.
-
Why it is better
The use of Ceretine enables us to incorporate well-researched and effective supplements into our pouches.
Big tobacco has lobbied to prevent this type of innovation in traditional nicotine products.The use of Ceretine enables us to incorporate well-researched and effective supplements into our pouches.
Big tobacco has lobbied to prevent this type of innovation in traditional nicotine products. -
Who is it for?
Ceretine is for discerning adult nicotine users who are seeking a superior alternative that offers a more satisfying experience with enhanced benefits.
Ceretine is for discerning adult nicotine users who are seeking a superior alternative that offers a more satisfying experience with enhanced benefits.